Privacy policy
Last updated: June 2026
Introduction
Sandalwood Ritual ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website sandalwoodritual.com and purchase our products.
Information We Collect
We collect information that you provide directly to us:
- Personal Information: Name, email address, phone number, shipping and billing addresses
- Payment Information: Credit card details (processed securely by Shopify Payments; we do not store your full card information)
- Order Information: Purchase history, product preferences
- Communication Data: Messages you send to us via email or contact forms
We also collect information automatically:
- Device & Browsing Data: IP address, browser type, operating system, referring URLs
- Cookies & Tracking: We use cookies and similar technologies to analyze site traffic and improve your experience
How We Use Your Information
- Process and fulfill your orders
- Send order confirmations, shipping updates, and delivery notifications
- Respond to your inquiries and provide customer support
- Send marketing communications (with your consent — you may opt out at any time)
- Analyze website usage to improve our products and services
- Prevent fraud and ensure site security
Information Sharing
We share your data only with service providers necessary to operate our business:
| Service | Purpose |
|---|---|
| Shopify | E-commerce platform and payment processing |
| Shipping carriers (USPS, UPS, etc.) | Order delivery and tracking |
| Judge.me | Product review collection and display |
| Google Analytics | Website traffic analysis |
| Email marketing tools | Newsletter and promotional emails (with consent) |
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data (subject to legal retention requirements)
- Opt out of marketing communications at any time (via unsubscribe link or by contacting us)
- Request a copy of your data in a portable format
Data Security
We implement industry-standard security measures to protect your personal data, including SSL encryption for all transactions and secure data storage through Shopify's PCI-compliant infrastructure.
Data Retention
We retain your personal data only as long as necessary to fulfill the purposes described in this policy, or as required by law. Order records are retained for a minimum of 2 years for tax and legal compliance.
Cookies
Our website uses cookies for:
- Essential site functionality (shopping cart, checkout)
- Analytics (understanding how visitors use our site)
- Marketing (measuring ad effectiveness, if applicable)
You can manage cookie preferences through your browser settings. Disabling certain cookies may affect site functionality.
Children's Privacy
Our products and website are not directed to children under 13. We do not knowingly collect personal information from children under 13.
Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised "Last updated" date.
Membership & Onboarding Data
When you create a Sandalwood Ritual membership account, we collect the following additional information through our onboarding questionnaire:
- Your incense experience level (beginner, casual, dedicated, connoisseur)
- Preferred fragrance methods (sticks, cones, diffuser, resins)
- Interests and motivations (meditation, home atmosphere, gift-giving, etc.)
- Brands you have tried (to help us understand your preferences)
- Frustrations or pain points with incense products (open-text, optional)
- How you discovered us (Instagram, Google, referral, etc.)
How we use this information:
- To personalize product recommendations and content (blog articles, guides, emails) based on your interests
- To segment communications so you receive content relevant to your experience level and preferences
- To improve our products and services based on customer feedback
- To measure the effectiveness of our marketing channels
Customer Tags: We assign internal tags to your account (e.g., "member", "member-unverified") and segment tags based on your questionnaire responses. These tags are used solely to determine pricing eligibility and content personalization. They are never shared with third parties.
Data Retention: Onboarding questionnaire responses are retained for as long as your account is active. You may request deletion of your account and all associated data at any time by contacting us.
California Residents (CCPA): You have the right to know what personal information we collect, request deletion of your data, and opt out of the sale of personal information. We do not sell personal information. To exercise these rights, contact us at zhangchi331@163.com.
Contact Us
For privacy-related inquiries or to exercise your rights:
- Email: support@sandalwoodritual.com
- Address: Room 605, Building B, Tiankong Huahe, Fengtai District, Beijing, China